New York designer Mara Hoffman launched her eponymous label in 2000 after her vibrant tribal-inspired prints caught the eye of stylist Patricia Field. Her signature beachwear features graphic patterns and bold color clashes, guaranteeing standout vacation looks.
Mara Hoffmann was born in Buffalo and graduated from Parsons School of Design in NYC and Central Saint Martins College of Art in Design before launching her ready-to-wear collection 2000. In 2008, Hofmann launched her first swim collection, which was was shown at Mercedes Benz Fashion Week in New York City.
Hofmann draws much of her inspiration from nature, mythology and fantasy, as well as many of the rich indigenous folk art histories found around the world.
We love her designs and fearless approach to print and color, and can’t wait to wear these amazing pieces on our next weekend getaway!
Check out the full Resort Swim 2014 Runway Show here: